Virtual Trend Tour - Tools for Modern Commerce

Welcome to our TREND TOUR Tools for Modern Commerce. Together with Project A, a leader in digital venture capital investments, we talked with some of the most inspiring and upcoming start-ups in the field of modern commerce. Listen to our dialogue about future developments with our keynote Dr. Florian Heinemann and start-ups Dixa, AMAZD, and Spryker 

Moderated By:
Claus Schuster | Co-Founder CURAZE

Keynote By:
Dr. Florian Heinemann | General Partner and Co-Founder of Project A

Florian holds a doctorate’s degree in innovation management/entrepreneurship from RWTH Aachen University. He was a visiting scholar at the Wharton School of the University of Pennsylvania. His research has been published in leading international journals, such as Strategic Management Journal, Journal of Product Innovation Management, Journal of International Marketing, and Zeitschrift für Betriebswirtschaft. Furthermore, Florian holds a master's degree in business administration from WHU – Otto Beisheim School of Management in Koblenz. During his studies, he was a fellow of "Studienstiftung des deutschen Volkes" (German National Academic Foundation.)

Before co-founding Project A, he was managing director at Rocket Internet (2007-2012.) During his time at Rocket, he was mainly involved at Zalando, Global Fashion Group, and Spark Networks. Prior to Rocket, Florian was co-founder and managing director of JustBooks/AbeBooks being in charge of marketing and product. Then, he was co-heading the digital marketing department of Jamba! and the online dating portal iLove. In 2006, he was co-founder of the online marketplace Moreover, he has been an investor/business angel in more than 80 start-ups and is an excellent keynote speaker!

More information about the start-ups:



Want to stay informed on our latest content, upcoming events and opportunities? Subscribe to our newsletter!